In today’s hyper-competitive international market, having a strong brand personality is more beneficial than ever. Consumers are not just looking for products or services; they seek brands that share their values and with whom they can connect with on a personal level. A compelling brand personality can differentiate your business from its competitors, create emotional...
Continue readingAwesome Social Media Management Tools for 2018
With so many social media management and marketing tools out there, how do you know which ones to use? And how do you know which features to choose from? The variety of social media tools out there can be pretty overwhelming, for a beginner as well as for the more advanced user. Are you looking...
Continue readingReal Estate SEO for 2020
You’ve printed the business cards, you’ve attended the networking events, you’ve put up lawn signs and followed all the other traditional marketing advice. You even have a nice website and paid for some online advertising. But still somehow, the competition is getting more internet leads than you. Are they luckier than you? Is it a...
Continue readingOnline Marketing VS Traditional Marketing
Online marketing offers businesses the precision and flexibility to target a specific audience, which no traditional marketing media does. For example businesses seeking online advertising can employ a digital marketing agency to setup campaigns that target audiences based on user interests, demographics, and geographical location. This strategy effectively filters out everyone who is not interested or...
Continue reading