Many people are surprised to learn that millennials make up the greatest percentage of home buyers in the United States and Canada, according to a recent study. Millennials have a history of delaying home ownership and preferring to rent or live with their parents instead. However, the trend appears to be changing, and real estate...
Continue readingGoogle Ads for Real Estate
Google is the most popular search engine on the internet; meaning advertising through Google Ads is a huge marketing opportunity for your real estate company. Google advertisements are displayed to users each time they conduct a search. Additionally, there are a plethora of chances for exposure given the daily average of 5.4 billion Google searches....
Continue readingGuide for Finding and Keeping the Best Local Real Estate Brokers in Your Area
Success in today’s competitive, technology-driven real estate business sector is always the product of a strong team effort. It is important that a brokerage know how to find and hire the best real estate brokers in their market, however, broker retention is equally as crucial. Hiring great talent as well as retaining the best employees...
Continue readingModern Real Estate Website Design
Considering that buying a home or other piece of property is one of the most significant purchases a person will ever make, real estate websites need to be designed to build trust and confidence in you. The buyer must have faith that the real estate company values their investment just as much as they do....
Continue readingBest Lead Generation Sites for Realtors
What are the best real estate lead generation websites? How can you evaluate some of these sites and choose the best one for you? There are a lot of real estate lead generation websites out there and it can be daunting to try to choose one that’s right for you. Lead generation is a realtor’s...
Continue readingTop Real Estate Agent Websites
Must-Have Features and Designs for Agents and Brokers Thinking of a makeover for your real estate website? Perhaps you’re building one for the first time. This is probably the most important resource you will ever invest in, and you have to nail it. To stand out from the competition, your website must be strategic, convenient...
Continue reading8 Benefits of Having a Real Estate Website
Whether you are old school or on the cutting edge of technology in your dynamic real estate business, everyone needs a website in this day and age. The benefits of having a real estate website are many in number, and the risks of getting left behind without one are very real. So, what exactly are...
Continue readingReal Estate SEO for 2020
You’ve printed the business cards, you’ve attended the networking events, you’ve put up lawn signs and followed all the other traditional marketing advice. You even have a nice website and paid for some online advertising. But still somehow, the competition is getting more internet leads than you. Are they luckier than you? Is it a...
Continue readingReal Estate Marketing Strategies for 2020
As the real estate market continued to expand in 2017 and demand for quality broker services increased, more industry professionals want to hear about the best real estate marketing ideas. They need to stay ahead of the game in this digital age, on a playing field which is always changing. Some tactics are new, some...
Continue readingSocial Media for Real Estate Agents
The Advantages of Social Media for Real Estate Agents Whether you’re “old school” or “new school”, whether you’ve been doing this for 30 years or 30 minutes, running a successful real estate practice is very much a business like any other. Therefore, using social media is a great way for Real Estate Agents to...
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