Marketing researchers, through numerous scientific experiments, have established the fact that colors can actually change or influence our emotions. Commercial enterprises and digital marketing agencies are now utilizing colors in developing and implementing strategic techniques around the office to modify behavior. Following is a concise statement on the different perceptions on how different colors affect...Continue reading
How to Persuade Potential Clients to Choose Your Services and Not Your Competition
Getting new customers is tough for most businesses. There’s a lot of competition out there and winning clients is definitely one of the biggest obstacles you’ll face when starting a new business. But all of this can be a thing of the past. By following the suggestions below, you should have no problem persuading...Continue reading
How to Generate Real Estate Leads Online
It is known that in order to ensure maximum exposure to properties and realize their full potential, Real Estate Agents must have a professionally designed website that focuses on online marketing. Such a website can certainly generate real estate leads online (potential buyers and sellers), and increase the circulation of information on the properties they...Continue reading
Does Google Adwords Work Better than Facebook Ads?
Google and Facebook reach millions of users, and both offer small businesses a chance to reach new customers through target advertising. An ad campaign can let you reach thousands or even millions depending on whom you target and how much you are willing to spend. But are there times when Google is a better choice...Continue reading
What’s a Call-Only Campaign in AdWords?
In an attempt to eliminate a step in the client acquisition funnel Google has introduced early this year the call-only campaign. This type of AdWords campaign eliminates the need for a landing page, instead click to call directly connects the user with the business. Certainly call-only campaigns will benefit and perform well for some types...Continue reading
The Effect of Marketing Psychology on Online Marketing Agencies
Marketing psychology can have a significant effect on the overall activities and consequences of any online marketing agency, both in terms of growth and profitability. In the business domain, utilizing marketing psychology can certainly improve our performance, ensure our success and thus lead to a more desirable and profitable outcome. marketing psychology is a field that encompasses...Continue reading
13 AdWords Mistakes Everyone Should Avoid Making
Avoiding common AdWords PPC Management mistakes can make a huge difference in performance. Many business owners blame AdWords for bad results that could have been avoided had they hired a certified AdWords professional or a professional digital marketing agency. Here are 13 AdWords mistakes you should avoid at all costs: 1- Not adding negative keywords to...Continue reading
Facebook video ads
Bringing your Business to Life – Using Facebook Video Ads to Transform your Digital Marketing Technology these days is an ever changing beast and one of the major developments over the last few years is the rise of video. It wasn’t long ago that we were using dial-up connections and waiting for what seems an...Continue reading
How to write a good blog
Blogging has become an additional essential asset for Web sites today. It’s like adding a stereo sound system or a Blu-ray player to your widescreen TV. The composition of a blog can be very difficult and even intimidating. Therefore, we would like to guide you on the right way to write a great blog. We...Continue reading
Types of Online Marketing
There are several types of online marketing, depending on the advertisers objectives some types can be more effective than others. Search Engine Optimization SEO This is probably the most fundamental type of online marketing. The process is very time consuming since it involves unique compiling content writing and building quality links to your website as...Continue reading
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