In today’s hyper-competitive international market, having a strong brand personality is more beneficial than ever. Consumers are not just looking for products or services; they seek brands that share their values and with whom they can connect with on a personal level. A compelling brand personality can differentiate your business from its competitors, create emotional...
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Awesome Social Media Management Tools for 2018
With so many social media management and marketing tools out there, how do you know which ones to use? And how do you know which features to choose from? The variety of social media tools out there can be pretty overwhelming, for a beginner as well as for the more advanced user. Are you looking...
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Real Estate SEO for 2020
You’ve printed the business cards, you’ve attended the networking events, you’ve put up lawn signs and followed all the other traditional marketing advice. You even have a nice website and paid for some online advertising. But still somehow, the competition is getting more internet leads than you. Are they luckier than you? Is it a...
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Social Media for Real Estate Agents
The Advantages of Social Media for Real Estate Agents Whether you’re “old school” or “new school”, whether you’ve been doing this for 30 years or 30 minutes, running a successful real estate practice is very much a business like any other. Therefore, using social media is a great way for Real Estate Agents to...
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To # or not to #: How to use hashtags on Facebook
A discussion on that magic symbol and how to use hashtags in 2017 It seems like a no-brainer, right? Everyone is using hashtags on Social Media these days. They don’t cost anything, and it emphasizes your key terms and phrases. It creates “tags”, doesn’t it? We might even up trending on Twitter! Well, no. Not...
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How to Generate Real Estate Leads Online
In order to ensure maximum exposure to properties and realize their full potential, Real Estate Agents must have a professionally designed website that focuses on online marketing. Such a website can certainly generate real estate leads online (potential buyers and sellers), and increase the circulation of information on the properties they are trying to sell....
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Types of Online Marketing
There are several types of online marketing, depending on the advertisers objectives some types can be more effective than others. Search Engine Optimization SEO This is probably the most fundamental type of online marketing. The process is very time consuming since it involves unique compiling content writing and building quality links to your website as...
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