Blog

20Oct

May 9th, 2022 03:58 pm October 20, 2016

How Google Posts Could Affect the Future of SEO

Over the past few months, Google has undergone a few exciting changes. Penguin 4.0 had its final phase rolled out, meaning it’s now in real time. The search engine is also displaying official Twitter profile feeds for entities to all English searchers worldwide. There is a clear emphasis on providing current content to users,...

24Aug

May 9th, 2022 03:58 pm August 24, 2016

Colors and productivity is there any connection?

Marketing researchers, through numerous scientific experiments, have established the fact that colors can actually change or influence our emotions. Commercial enterprises and digital marketing agencies are now utilizing colors in developing and implementing strategic techniques around the office to modify behavior. Following is a concise statement on the different perceptions on how different colors affect...

20Jun

May 9th, 2022 03:58 pm June 20, 2016

5 Tips for Improving Your Real Estate Website

Do you want to reach more clients? How would you like it if your listings were shared widely with very little effort on your part? Are you wondering how your marketing dollars are best spent? With just a little investment, you can start improving your real estate website and put it to work for you....

24May

May 9th, 2022 03:58 pm May 24, 2016

Marketing

How to Persuade Potential Clients to Choose Your Services and Not Your Competition

Getting new customers is tough for most businesses. There’s a lot of competition out there and winning clients is definitely one of the biggest obstacles you’ll face when starting a new business. But all of this can be a thing of the past. By following the suggestions below, you should have no problem persuading...

23Mar

May 26th, 2023 07:27 pm March 23, 2016

Web Design

The Importance of Having a Website

It is commonly agreed that any business needs to have a website in order to function properly in today’s business world. And there are many reasons why. Your website can be your best employee, sales brochure, and shop front all rolled into one – and of course all at a fraction of the price that...

26Jan

February 16th, 2023 07:19 pm January 26, 2016

The Evolution of Search Engines

In 1990 Archie the world’s first search engine was introduced to the World Wide Web followed by several others that did not use any algorithm to display search queries results. The commencement of the new millennium has witnessed fierce completions among several search engines for internet search. Some of the big names were Lycos, AOL, Altavista,...

26Nov

May 5th, 2023 04:27 pm November 26, 2015

Does Google Ads Work Better than Facebook Ads?

Google and Facebook reach millions of users, and both offer small businesses a chance to reach new customers through target advertising. An ad campaign can let you reach thousands or even millions depending on whom you target and how much you are willing to spend. But are there times when Google is a better choice...

9Nov

May 9th, 2022 03:59 pm November 9, 2015

Marketing

What’s a Call-Only Campaign in AdWords?

In an attempt to eliminate a step in the client acquisition funnel Google has introduced early this year the call-only campaign. This type of AdWords campaign eliminates the need for a landing page, instead click to call directly connects the user with the business. Certainly call-only campaigns will benefit and perform well for some types...

15Oct

May 9th, 2022 03:59 pm October 15, 2015

Marketing

The Effect of Marketing Psychology on Online Marketing Agencies

Marketing psychology can have a significant effect on the overall activities and consequences of any online marketing agency, both in terms of growth and profitability. In the business domain, utilizing marketing psychology can certainly improve our performance, ensure our success and thus lead to a more desirable and profitable outcome. marketing psychology is a field that encompasses...